Xswan: social auctions for a social cause.
Xswan is the first online auction platform to incorporate emotional bidding, the secret element that makes live charity auction raise much more money than existing online auctions or silent charity auctions.
Xswan auctions are invite only, and guests can interact with other invitees, bid and cheer from their mobile phone, ipad or laptops. Xswan is fully integrated with facebook and twitter, and is built to give the highest visibility and virality to the public elements of each auction.
FAQ 1: I have a fundraiser event coming up. How can I use Xswan?
Thanks to the unique way Xswan integrates with facebook and twitter, you can use xswan before the event to get free social media advertising of the event and the auction item. You can start accepting bids before the event to build up the emotional connection and buzz, and you can have the final stage during the event instead of the silent auction. Your guests can follow the auction on giant screens, ipads or on their mobile phones, while still socializing and interacting with the other invites.
FAQ 2: I am a charity and a famous person offered to help us, but we have no event. How can I use Xswan?
You can ask the celebrity to donate an activity with them and have an online auction event with Xswan.
With one click, the celebrity can facebook and twitter share it, and they will do so because they want to make sure the activity with them gets attention and bids. Their friends will see it and retweet/facebook share. Your supporters will tweet and facebook share. Your donor base will be invited to the auction event, and you can give invitation privileges to the celebrityâs friend. You will raise money by selling the item, and your charity will get a lot of visibility via social media.
FAQ3: I am a celebrity (or really respected in my field or I have a nice property) and want to help a charity I like. How can I use Xswan?
You can donate an event with you (i.e. an hour pitch if you are a VC, a weekend in your hawaii house, a dinner at your house, an opening night ticket with you) and sell it on xswan. You can invite your friends to bid on it, and the charity can invite their donor support base. You can even allow guests to invite 2 more guests each. Everyone will easily tweet and facebook post the item, you will gain visibility and social recognition, the charity will raise money and awareness for their cause without having to hire expensive PR firms.